Turn Hard Work Into Consistent Profit

Frank helped us improve marketing and lift sales productivity by 25% over two years
— Phil Marshall, Manager, APS Furniture

Practical Business Coaching for Sydney Tradies, Gardeners & Small Businesses

30+ years real-world business experience

Want similar results?

Prefer to talk first? Call or SMS Frank on 0434 134 410

Grow profit, fix cashflow and stop burnout. I coach Sydney gardeners, small business & tradies to build stable, profitable businesses.

- Built and sold multiple small businesses

- Specialised in gardening, landscaping & home-service trades

- Based in Western Sydney, working with clients across Sydney & NSW

Testimonials

Myer Store Manager- Appliances

Frank helped lift team productivity with clear daily priorities and simple systems that actually got followed. He coached us through the hard part — implementation — and we grew store profit from 10% to 45%

Gametraders

Frank brought consistency to our sales, training and shift execution. He guided us through the struggle of change and helped drive profit growth from 20% to 51%.

Strathfield Car Radios

Frank tightened our workflow, reduced rework, and lifted staff output. The result was a major profitability improvement from 12% to 88%

Harbour Bean Café

Frank helped us fix rostering, station roles and peak-hour flow so the team performed better under pressure. Profits improved from 5% to 22%

I Help Sydney Tradies Turn Jobs Into Consistent Profit — Not Just Hard Work

What You Can Expect

Working with me is simple, practical, and personalised. We’ll focus on the real drivers of your business — not the noise.

Real clarity on what’s working (and what isn’t)

Create a roadmap for wealth with smart, goal-based strategies.

A practical plan built around your goals and lifestyle

Personalized plans to reduce debt and regain financial control.

What We Do

Here’s how we’ll work together.

I use a six-step process that helps you understand your business clearly,

remove the blockages and build a simple, sustainable plan for growth.

1.We start with your story

We get everything on the table — how the business started, what you sell and to who, how customers find you now, and where the money really comes from and where it disappears.🟢 You get: Someone who listens, understands your world, and doesn’t judge.

2. We agree on clear, simple goals

Together we define what “success” means for the next 3–12 months by clarifying how much profit you want, how much you want to pay yourself, and how many hours you want to work.🟢 You get: 3–5 plain goals we can both aim at — no vague “let’s just grow.”

3. We find the leaks and blockages

We look at the three areas most small businesses struggle with: money (what’s truly profitable), customers (how they find you and why they buy), and time and team (what you’re doing that you shouldn’t be). 🟢 You get: A short list of the real issues holding your business back.

4. We build a simple action plan

We don’t create a 40-page report. Instead, we build one clean page that clearly shows what we’ll do, who will do it, and by when. We then meet weekly or fortnightly to review what got done, solve one important issue, and set 3–5 actions for the next week.🟢 You get: Accountability and momentum — things actually get done.

5. We track progress on a simple scoreboard

We monitor a few essential numbers such as leads and enquiries, new customers, sales and profit (even rough numbers), and your work hours in vs on the business, so you have clear visibility into real progress.🟢 You get: Clear proof things are improving — not just a “gut feeling.”

6. We protect you, not just the business

We keep an eye on your stress, energy, and family or personal life. If you’re burning out, we simplify, adjust, or fix whatever is causing pressure.🟢 You get: A healthier you — and a business that fits your life.

How It Works

I keep the coaching process simple and supportive — no jargon, no overwhelm and no unnecessary complexity. You get structured sessions, a clear plan and help solving challenges as they come up. This includes weekly or fortnightly coaching sessions, a simple action plan with 3–5 tasks each week, direct

support and accountability, and a coaching style that’s honest, practical and focused on real results.

Book A Quick Call

Choose a time that suits you and we’ll jump on a short call to talk about your business, your main challenges, and what you’d like to change.

You give me a plain-English snapshot of where things are at now — how the business runs, how work comes in, and any key figures you’re comfortable sharing.

Agree On A Simple Plan

Together we’ll decide which coaching plan fits best and outline the first 3–5 things we’ll focus on so you know exactly what’s happening next.

Start your first session

We lock in your first session, map out your one-page action plan, and get you moving with clear, practical steps you can start on straight away.

Is This for You?

This coaching is a good fit if you’re serious about change, willing to be honest about what’s holding you back and ready to take small, consistent steps toward a more profitable, simpler and less stressful business.